Naoto Fukasawa

Naoto Fukasawa

Product Designer


Born in Yamanashi Prefecture in 1956 and graduated from Tama Art University’s Product Design Department in 1980. With his designs devoted to simplicity and sublime beauty, Fukasawa has designed for more than 60 leading brands worldwide in Italy, Germany, America, Switzerland, Spain, China, Korea, Thailand, Taiwan, Singapore, France, Portugal, Sweden, Finland, and Japan, as well as consulting for major international manufacturers. His Wall-mounted CD Player for MUJI is part of the Victoria and Albert Museum’s permanent collection, while his HIROSHIMA Armchair for MARUNI is part of Design museum Danmark’s permanent collection. He has won numerous awards for his work including the 2018 Isamu Noguchi Award, the IDEA Gold Award in the U.S., the iF design award Gold Prize in Germany, and the Good Design Award Gold Prize in Japan. Fukasawa has authored books including ‘An Outline of Design’ (TOTO Shuppan), as well as producing two monographs of his work, first one was published in 2007, ‘Naoto Fukasawa' (PHAIDON), and the recent book, in 2018, ‘Naoto Fukasawa EMBODIMENT’ (PHAIDON). He is a professor in the Integrated Design department at Tama Art University. He is the chairman of The Nihon Mingei-kan (The Japan Folk Crafts Museum).

Thoughts on Design

Design is about making things that well match people’s lives and behavior and blend them. The goal of design is to eliminate any discomfort in the relationship between things and people and make consistency between them. Design can be inspiring, however, the design must inspire in a natural way, without being strongly exposed and be aware of in the environment. Design is all about finding out what is the best relationship between people, things, and the environment, and finally, embody it into the object. Even though we are not quite aware of it, the goodness of this relationship creates small happiness. That is a sensual harmony, a harmony which is not the result of some major achievements, but rather the result of living thoughtfully and improving the quality of our life.

Representative work

  • 2019 | ITSUMO ALESSI Photo: Matteo Imbriani

  • 2018 | Elements of Life 生活分子系列 TAOBAO Choice, ALIBABA Image courtesy of TAOBAO Choice

  • 2008 | LAMY noto LAMY Photo: Hidetoyo Sasaki

  • 2009 | Grande Papilio, Armchair and Ottoman B&B ITALIA Image courtesy of B&B Italia

  • 2012 | Demetra Artemide Image courtesy of Artemide

  • 2008 | HIROSHIMA Arm Chiar maruni Photo: Yoneo Kawabe

  • 1999 | Wall mounted CD Player MUJI Photo: Tamotsu Fujii

  • 2018 | Refrigerator, prototype Haier Image Naoto Fukasawa Design

  • 2005 | TWELVE / ISSEY MIYAKE WATCH ©Seiko Watch Corporation

  • 2003 | INFOBAR au (KDDI) Image courtesy of KDDI

  • 2006 | Hair Dryer 'nanocare' Panasonic Photo: Hidetoyo Sasaki

  • 2017 | Hard Carry Bag MUJI Image courtesy of Ryohin Keikaku (MUJI)

  • 2006 | Toilet, 'A・La・Uno' Panasonic Photo: Akihiro Ito / un (amana group)


  • 2019 | GACHA MUJI

Interview (Japanese)

From the exhibition “Secret Source of Inspiration: Designers’ Hidden Sketches and Mockups